Brian Holliday is MD of Siemens Digital Industries in the UK. Here he talks to Nick Peters about how he and his team harnessed the power of digital manufacturing technologies to develop world- and competition-beating products. He also talks about failing German and technology at O Level (he failed German!), why he decided against university, but found redemption - and a career - in an apprenticeship and a fascination with how computers could change industry.
Today Brian is at the forefront of the campaign to persuade UK manufacturers of the game changing benefits of deploying digital technologies. Given he has more than "been there, done that", he is worth listening to!
