John McCarthy, the author of the term and the developer of its research, Artificial Intelligence is "the science and ingenuity of making intelligent machines and programs".
virtual robots that can engage in conversation with users via text, voice command, or both. Siri, Google Home or Alexa, which interact according to the decision of their interlocutor.
But through the interdata of platforms that are already thinking about using Artificial Intelligence, to reach very, very directly.
Programmatic buying, a derivative of artificial intelligence, employing powerful algorithms that are continuously optimized in advertising campaigns to get the best performance and the best result.
With different applications now hidden in our phones that record our voice and our searches, our purchases are further automated and different products and services appear.
In the USA the use of AI was 70% in advertising, it is amazing because every day it advances even more. companies like:
Amazon with Amazon Rekognition
Facebook with wit.ai
IBM with IBM Watson OpenScale
They make their first weapons in getting users to automate sales even more.
