DP & McGhee are joined by Shripal Shah, author of the recently published book, "Leveling Up with AI: A Strategic Guide to AI in Sports Marketing." Shripal makes a potentially complex topic easy to understand for sports marketers.
Before the interview, the co-hosts talk about the Masters, the meteoric rise in viewership for the WNBA Draft, and the lifetime ban imposed by NBA Commissioner, Adam Silver, on Jontay Porter for betting on basketball and trying to influence prop bets on himself.
Enjoy.
