Description

Episode 110 | DP & McGhee
If you’ve ever picked up the phone to find Terry Lefton on the line, you know you’re in for a smart, fast, and entertaining conversation. The longtime sports marketing journalist returns as the first-ever repeat guest on Wait, What? — and this time, DP & McGhee are the ones asking the questions. From how the sports media game has changed to what he’s watching most closely now, Terry brings sharp insight and great stories.

Before the interview, the hosts break down the week in sportsbiz, including:
• NBA Playoff viewership trends and what's driving the numbers
• F1’s financial outlook and global growth trajectory
• ESPN’s upcoming direct-to-consumer product — and its brilliantly simple name
• Shilo or Shadeur? The Deion effect lives on
• Media Upfronts and what’s next for broadcast deals
• MJ joining the NBA on NBC broadcast team
• And yes, another correction segment from Tim

🎧 Fast takes. Smart analysis. Always at the intersection of sports and business.
Don’t miss this episode of Wait, What?