Chris Simmance, The Agency Accelerator, speaks with Apurva Bose about the journey and ethos of his full-service digital agency that specialises in the automotive sector. Having started seven years ago in a basement with a few co-founders, Apurva's agency has navigated the tumultuous world of digital marketing with an emphasis on better consultancy and customer service. Apurva emphasises the importance of listening to clients, crafting strategies tailored to specific business goals, and the significance of trusting one's instincts. A notable point of discussion is the value of fostering a respectful environment for team members and establishing a clear understanding of the ideal client to maintain both team morale and business growth.
