Join host Scott Garvis on Bound for Greatness, where we explore the journeys of leaders making an impact in athletics and education. In this episode, we welcome Mark Koesterer, founder of The Players NIL and author of NIL for All, to discuss the evolution of Name, Image, and Likeness (NIL) rights, personal branding, and the future of athlete empowerment. Tune in as we uncover the strategies that will shape the future of student-athletes and how NIL can be a game-changer for a lifetime.