Agencies face increasing pressure when it comes to recruiting and retaining the best talent possible. With employees in the driver's seat due to the surplus of demand for their hours, they are becoming increasingly confident in expressing their views about what they want from their employers.
It isn't just about compensation -- something that we have discussed previously on the Small Agency Talk Show. In this episode, Patrick Rogan of Ignition HR and Chip Griffin of SAGA discuss some of the non-monetary demands being made and how agency leaders should handle them.
In particular, they look at things like burnout and it's causes, as well as what employees are requesting in terms of working hours and locations. Understanding how to be flexible while still being consistent at an organizational level may be the biggest challenge.
For agency owners who began their own careers a decade or more ago, it does require a mindset shift, but there are always opportunities to be had, too.