In this episode, Shivani speaks with Rick Rubin, founder of iRewardify and a pioneer in the rewards and recognition (R&R) industry with 25+ years of experience.
Together, they explore:
💡 The difference between value-based and performance-based rewards
💡 Why rewards should never be just a transaction
💡 How personalization, empathy, and timing change the game
💡 The evolving role of gift cards, swag, and experiences
💡 Common R&R misconceptions HR leaders fall into
Rick shares hard-won lessons from scaling a business from $6M to $800M, why recognition must be intentional, and how to drive impact without relying on cash alone.
🎧 Whether you’re building culture from scratch or rethinking your existing recognition strategy—this episode is packed with insights you won’t want to miss.
