In this episode we discuss the shameful (yet effective) fear-based techniques that most advertisers and social media influencers use to prey upon parents who are already super emotionally charged. Raising humans is hard enough without being terrified that you're doing it "wrong" or missing out on some life changing trend or product, and we would LOVE to break that cycle and see that narrative change. We hope to encourage our own kids, and listeners, to rise above and find a way to tune out the fear tactics and terror in parenting to blow outs & skipped naps.