"One of marketer's biggest superpowers: to understand why people think the way they do and what is the context behind them." Today, we're diving deep into the software development space and how anyone can grow within their organization.
Responsible as the VP of Marketing of software company Rootstrap consisting of 300+ employees, across 4 continents, Patrick Wardtransforms businesses with clear, consistent marketing. At Rootstrap, the team use outcome-driven development to help companies scale people, processes, and products. In this episode Patrick Ward talks to us about the challenges and best ways to create value within your company.
One way to grow your career: figure out who the powers are in your organization and bring to the executives results they actually care about.
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Further links:
Guest: Patrick Ward
Company page of Rootstrap
