On today's episode we're diving deeper into the Information Technology and Services Industry. Our guest's insight into the marketing trends that are missing is that "there isn't any CRM that is geared towards PLG. This is a gap I am trying to fill through active campaigning."
As prior Chief Marketing Officer of SaaS company Zoovu, Tal Valler and his team set the marketing research and analysis foundation for companies like Amazon, Microsoft, and Bose. The goal of Zoovu is to deliver engaging product discovery experiences that guide, personalize and deliver the right product every time.
Currently, Zoovu is recognized as a Thought Leader for their approach to Conversational Commerce with a human touch, according to Forrester.
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Further links:
Guest: Tal Valler
Company page of Zoovu
