In CrossFit’s earliest years, there was no roadmap — only innovation. Today, there are more playbooks and guidelines and how-to’s than ever — and ironically, it’s turned CrossFit affiliates into the very big-box gyms they once stood in contrast to.
In this episode of the Infinitely Scalable podcast, our hosts (all O.G. CrossFitters who’ve seen a thing or two) discuss this turning tide — and how affiliates can reclaim their agency.
CHAPTERS
0:00 Intro
0:15 Individuality in the CrossFit affiliate: then and now.
13:55 Who stole our cheese? (The accidental paradox.)
17:43 Getting back to the science of the methodology.
22:29 Innovation vs. distraction.
26:48 A call to arms: Chii’s or taco stand?
29:43 Agency and connection.
34:22 Have we over-corrected on community?
43:10 Where science and community meet.
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Infinitely Scalable Podcast: Helping entrepreneurs, creatives, and humans everywhere find freedom.
