Oren John is a brand marketing guru, an creator of consumer brand strategy newsletter HYPER
(00:00) What makes a brand luxury?
(08:04) "You can't just start a luxury brand"
(13:21) Starting a "luxury newsletter"
(22:10) Cracking the livestream code (should I start livestreaming?)
(38:36) Is Burberry going down?
(42:07) Should Burberry sponsors Lex Fridman?
Jason Levin is a viral marketer and Head of Growth at Product Hunt. Read Jason's weekly advice column on organic social media growth for startups.
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Past guests of The Jason Levin Show include: Eric Jorgenson, Greg Isenberg, Jack Raines, Paul Millerd, Mike Solana, Danny Miranda, Billy Oppenheimer, Jack Rhysider, Ben Wilson, and more.
