Sales funnels - that's what today's solo episode is about.
You might have heard this term, on other blog posts, on podcasts, in videos or even from consultants who want to sell you the next thing your business needs to be successful
Or
You know of the term already, you're already using one in your business maybe?
When speaking with various friends, clients and prospects, the term sales funnel pops up once in a while and in cases where they're new to the term,
I'd have to do a mini-episode on the topic,
The funny thing is, only 10 years ago, I didn't believe sales funnels were important!
I started a couple of businesses and for all the ads we did for them, we just had the process:
Make Ad : Get sale : Do it again.
This was till we were forced to consider them and realised how we were losing so many opportunities by not taking prospects to a sales funnel!
A sales funnel isn't rocket science,
It is just the process a prospect goes through to encounter your business for the first time, decide to buy and make the purchase
These days almost every business has a dales funnel and in today's episode as we do on this podcast, we want to make the term easy for anyone to understand!
Listen to the full episode to hear:
0:00 Introduction
2:36 What is a sales funnel
4:10 Background story
7:13 How a sales funnel works
15:05 How to make making purchases easier
17:40 Key elements of a sales funnel
23:35 Tech tools for implementing your funnel
26:00 Benefits of a sales funnel
27 32 Tips for implementing funnels successfully
29:39 Conclusion/Summary
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