Coach Herbert Johnson and I have spent HOURS on the phone trying to figure out how track and field can crack the mainstream in the United States, so why not bring the conversation to you? Grand Slam Track is trying to do just that, and while we respect the effort, we need to discuss where they are missing the mark! What’s worked, what hasn’t, and where has the criticism been unfair?
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The Rundown:
00:00 Intro
02:40 What we’ve seen so far with GST
19:10 A lack of storytelling
27:35 Does the GST format make sense?
30:33 Hardcore fans versus casuals
41:33 Too much of a time commitment?
55:45 The athletes’ role in marketing
01:03:48 Looking into the future
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Beyond The Arc with Brandon Silvers breaks down today's hottest sports topics in a way that makes sense whether you're a rookie or a vet! Tune in to hear in-depth analysis, unique commentary, and more! Follow BTA on Twitter @BeyondTheArc843! For more from Brandon, follow him on Bluesky @brandonsilvers.bsky.social and on Instagram/Threads @thebrandonsilvers!