Episode 467 - Fighting Elitism in Podcasting - How Podcasters Can Champion Inclusion
Elitism in podcasting manifests when creators adopt a condescending or dismissive attitude toward their audience or fellow podcasters, often using their platform to assert superiority, gatekeep knowledge, or exclude voices perceived as less credible or influential.
Audience Exclusion: Some podcasters make their content deliberately 'highbrow,' assuming listeners share their educational or cultural background, which can alienate diverse audiences and reinforce notions of intellectual exclusivity.
Condescending Tone: Podcasters may use patronizing language such as “you probably don’t understand this…” or over-explain concepts, implicitly belittling their audience’s intelligence or experience.
Dismissing Fellow Creators: In competitive podcasting circles, creators sometimes look down on 'amateur' or newer shows, suggesting only podcasts backed by celebrities or major media brands are worth listening to, further fortifying industry barriers.
Mocking Listeners: Certain shows, like the UK-based "Demon Seed," purposefully mock their audience, ridiculing them for tuning in and downplaying the show's value in a way that may foster a toxic relationship instead of a supportive community.
Promote Inclusivity: Actively encourage listener participation, honor all voices, and ensure content is accessible and relevant to a wider spectrum of the population. Avoid jargon and cultural references that exclude newcomers or marginalized groups.
Foster Podcaster Collaboration: Build communities where podcasters of all experience levels are welcomed and given support, not judged by platform size or celebrity status. Create mentorship opportunities and share knowledge generously, rather than gatekeeping.
Model Constructive Engagement: Instead of dismissing criticism or opposing opinions with a superior tone, engage respectfully and use feedback as a basis for growth. Address audience questions with humility and gratitude for their interest.
Challenge ‘Expert Only’ Mentalities: Encourage sharing of diverse stories by spotlighting new or unconventional podcasters. Advocate for democratized access to platforms and resources, reinforcing the idea that everyone’s story and voice matters.
Promote Positive Mindset: Prioritize confidence-building, encouragement, and skill development in the podcast community, shifting focus from competition and hierarchy to growth and mutual support.
Avoid language or behavior that might inadvertently belittle or exclude audience members.
Uplift peers, celebrate the diversity in podcasting, and share collaborative opportunities.
Create space for difficult conversations about privilege, representation, and accessibility in podcasting forums or episodes.
Listen actively to feedback from all segments of the community, not just established voices or industry insiders.
Taking these steps can help correct elitism in podcasting and foster a healthier, more welcoming environment for creators and listeners alike.
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