The biggest threat to the success of your business is a resistance to change. Sure it’s unpredictable, uncomfortable, and unbearable at times, but, if you stagnate in your rigid view and fight the technological advancements of the world then the resulting effect is undeniable, just look at Blockbuster and Kodak. Whether you believe in social media or not, the trend is happening with or without you. So, the question isn’t whether social media is right for you, but instead, how can you make it right for you? Stanley Henry knows the challenges of change all too well having scaled his one man band to a team of 24 in the midst of a global lockdown. Instead of wallowing in a sea of self pity he pivoted to a need and changed his business overnight. A story filled with laughs, honesty and resilience.
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