Have you heard of dopamine? It’s that thing in the brain that tells us we’re doing something good. It is what allows us to feel anything, such as accomplishment. I’m a dopamine fan, of course, but I also see its dangers. Take starting a new marketing channel. Just pushing Publish gets you dopamine. The danger is when we let that be enough. Publish is just the start. Listen for some more thoughts on why it’s dangerous and we need to usually do more volume over time, dopamine be damned. Episode brought to you by EditorNinja.com.
