Today's episode is about innovating change and how we can redefine giving.
Join Dave and Carly as they welcome friends and co-founders of We Are For Good Jon McCoy and Becky Endicott. Jon and Becky founded We Are For Good in 2020 and in just a few short years, have released more than 470 episodes with more than half a million downloads.
Their show celebrates the impact uprising – shining a light on the power of philanthropy and equipping this generation of nonprofit leaders, social impact players, and passionate Do-Gooders.
The group discusses Jon and Becky’s inspiring journey and unique approach to marketing and storytelling within the nonprofit sector. The group has a fun conversation exploring the world of giving, equipping leaders with the mindset, tools, and innovative concepts needed to achieve impact.
Today’s Topics:
Uncovering the concept of being “marketers disguised as fundraisers” and how marketing is vital to the mission.
How the power of storytelling is a superpower, and it can transform the world of fundraising.
Featuring the power of community and building a community that fosters a sense of belonging.
Insights from more than 470 interviews over 3 years, surpassing 500,000 downloads of the We Are For Good podcast.
How to encourage a shift in perspective, viewing your supporters less as donors and prospects and more as donors and believers.
Check out We Are For Good and listen today at www.weareforgood.com.
We hope you enjoy our conversation with Jon and Becky!
Season Three of the Purpose & Profit Podcast is brought to you by:
Imago Consulting
Imago Consulting is an advisory firm that helps nonprofits and businesses grow through innovation. Innovation is the lifeblood of any growing organization. Imago publishes a weekly trends report called The Wave Report – learn more at www.imago.consulting and subscribe at www.imago.consulting/wavereport.
Masterworks
The mission of Masterworks is to help you accomplish yours. We offer a complete range of innovative marketing and fundraising solutions to help Christian organizations of all sizes. We have over 30 years of experience serving organizations through strategy, direct mail, digital, data & analytics, creative, & technology. Learn more about Masterworks at www.masterworks.agency.
Special thanks to editor and sound engineer Barry R. Hill and producer Jenna Owens.
