What is the agile methodology all about and how can real-time customer feedback enable it?
Hello and welcome to Affogata’s podcast: Let’s talk customer feedback. We had the pleasure of hosting Eyal Sheinholtz, Director of Product Management at eToro.
Coming from a rich technical background as a developer, team leader, and architect, Eyal decided to pivot and dive into the amazing world of Product Management. For the past eight years he has been with eToro, the world's leading social trading and investing network with more than 20M users from 140 countries, as the Senior Director of Product, Experience managing both the Acquisition and Retention aspects of their platform. Eyal loves creating the best experiences for its users from ideation to execution while being data-informed and ensuring product deliveries are of the highest quality.
Did you know that yearly, 30,000 new consumer products are launched? And 95 percent fail. Why? It’s said that businesses over-invest in innovation and under-invest in opportunities to engage with their customers to uncover the first-party data they need.
The link between customers, products, and the companies that create them has never been more important so we think this is definitely the perfect timing to touch on this today, so listen to this podcast to listen to Eyal's latest insights.