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Do you have a favourite creator or someone whom you follow on a regular basis and look up the things they promote? If yes, then yayy, you’re a part of a ‘community’.
That’s the topic of Ep4. of our short segment #HopefullyMarketing ‘Audience or Communities?’. If you want to start your own thing, then work on building a community.
Audiences will help you gain reach, but communities will help your business grow. To know more about building communities and successful examples, tune in to our short podcast.