Description

Hunter from D&R Heating & Cooling in West Virginia shares how learning a process to follow on his HVAC service calls helped him create guardrails to stay on track, have better conversations, and better help his customers.

Key Takeaways:

• Guard Rails keep you from going off the cliff by going in the wrong direction with customers.
• How to separate Mechanical Problems from People Problems.
• Why it's helpful to understand customers' wants vs needs.
• The secret to selling a lot of add-on accessories. 

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