In this episode, I sit down with Ben Albert to discussing current marketing strategies and podcasting. Ben Albert started podcasting in 2016 when he launched Rochester Groovecast Podcast so he could highlight the local music scene (and get into places for free). Over 100 episodes later, he has built the show into a top-ranked podcast.
In 2020, Ben launched Rochester Business Connections, a podcast that highlights the Rochester business community. Over 50 episodes later, the podcast has been Ben’s best networking source while building his business, Balbert Marketing. Ben also teaches podcasting at two high schools, including Rochester Prep High School.
This course combines Ben’s personal experience growing multiple podcasts, growing a marketing firm using podcasts to network, and easy-to-understand methods to quickly teach you what took him over five years to learn.
