Step inside Midland TX's newest culinary sensation as restaurant owner Perla Bisono shares the story behind Antojo Pura Vida, bringing authentic Mexico City flavors to West Texas. From its stunning decor to innovative craft cocktails, this restaurant is redefining the dining experience in Midland.
Born in the Dominican Republic and previously working in New York, Perla transformed her background in psychology into a successful career in hospitality. Her vision combines authentic Mexican cuisine, particularly from Mexico City, with an atmosphere that makes everyone feel like family. The restaurant's name, meaning "craving the good life," perfectly captures its essence.
Antojo Pura Vida stands out with its unique blend of exceptional food and masterfully crafted cocktails. The menu features distinctive dishes like sopa de tinga and tableside guacamole, while the bar program showcases creative seasonal offerings including their signature carajillos.
In just three months since opening, this restaurant has become a standout destination in Midland's dining scene. With its beautiful patio, VIP second floor, and commitment to creating memorable experiences, Antojo Pura Vida offers more than just a meal – it's a celebration of culture, community, and exceptional hospitality.
Visit Antojo Pura Vida at 1008 South Bakespring Street in Midland, Texas. Open every day except Monday. Follow their journey on Instagram and Facebook @antojopuravida for special events and seasonal offerings.
CHAPTERS:
00:00 - Intro
00:52 - Perla Bisono, Owner of Antojo Pura Vida
06:25 - Transitioning from Manager to Restaurant Owner
08:16 - Transforming an Existing Space into a New Restaurant
10:38 - Designing a Unique Food and Drink Menu
13:12 - Public Reception and Feedback
14:42 - Effective Marketing Strategies
19:18 - Tips for Aspiring Restaurant Owners
20:48 - Challenges That Keep You Up at Night
23:50 - Difficulty in Finding Staff
25:35 - Importance of Food vs. Service
26:58 - Future Plans for Antojo Pura Vida
28:57 - Availability for Holiday Parties
29:56 - Must-Try Dishes at Antojo Pura Vida
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PRODUCED AND EDITED BY FORTY WOLVES STUDIOS
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