How do you grow a brand with a social purpose?
The Covid pandemic has driven a rise in conscious consumerism, with people increasingly using their purchasing power with more thought for the planet and for those in their community. In this episode, Gemma meets Mandy Powell, founder and CEO of The Goodwash Company, who's on a mission to 'change the world one wash at a time'.
They discuss the challenges - and rewards - of creating a brand with purpose and passion at its heart, the move from a corporate career to self-employment, and what business owners can learn from the world of sport.
3 Busnes Gyda Ymwybodol: Mandy Powell
Sut ydych chi'n tyfu brand gyda phwrpas cymdeithasol?
Mae pandemig Covid wedi sbarduno cynnydd mewn defnyddwyr ymwybodol, gyda phobl yn defnyddio eu pŵer prynu fwyfwy gyda mwy o feddwl am y blaned ac ar gyfer y rhai yn eu cymuned. Yn y bennod hon, mae Gemma yn cwrdd â Mandy Powell, sylfaenydd a Phrif Swyddog Gweithredol The Goodwash Company, sydd ar daith i 'newid y byd un golch ar y tro'.
Maent yn trafod yr heriau - a'r gwobrau - o greu brand gyda phwrpas ac angerdd wrth ei wraidd, y symudiad o yrfa gorfforaethol i hunangyflogaeth, a'r hyn y gall perchnogion busnes ei ddysgu o fyd chwaraeon.
Pynciau'r Bennod
01:01: Newid y byd un golch ar y tro - sefydlu brand gyda phwrpas.
04:20: Byw eich angerdd - gwneud eich busnes yr hyn rydych chi am iddo fod.
06:07: Cymryd eich camau cyntaf i mewn i fusnes.
07:13: Symud o yrfa gorfforaethol i hunangyflogaeth - creu eich rhwydwaith cymunedol a chymorth eich hun.
09:19: Gwersi o chwaraeon.
17:04: Ennill gwobrau busnes.
18:39: Effaith gymdeithasol y brand.
Episode topics:
01:01: Changing the world one wash at a time - setting up a brand with purpose.
04:20: Living your passion - making your business what you want it to be.
06:07: Taking your first steps into business.
07:13: Moving from a corporate career to self-employment - creating your own community and support network.
09:19: Lessons from sport.
17:04: Winning business awards.
18:39: Social impact of the brand.
Visit The Goodwash Company's website here: https://goodwash.co.uk/
Read the Alison Rose Review of Female Entrepreneurship: https://natwestbusinesshub.com/articles/rose-review-2022-a-fresh-drive-to-boost-the-number-of-female-entrepreneurs
NatWest Accelerator Programme: https://www.natwest.com/business/business-services/entrepreneur-accelerator.html
NatWest's tailored support for women in business: https://www.natwest.com/business/business-services/women-in-business.html
University of South Wales' Business Services: https://southwales.ac.uk/business
