With all the massively conflicting advice out there around outbounding, I decided to invite Estefa Calvo to the Revenue Strategy Podcast to dissect a working outbound strategy.
Things that we cover:
1. Quality over Quantity ... again, we keep on coming back to this in all the episodes!
2. Building a personal brand and creating a pull strategy to get the clients you want
3. An integrated outbound sequence including LinkedIn, e-mail and the phone!
And much more.
Enjoy this episode!
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