As speakers we often get a chance to hear other speakers present.
Sometimes we’ll be memorized when a speaker puts on a show that captivates their audience. They are able to deliver a powerful speech for a number of reasons. Perhaps they have mastered the art of using body language. Maybe they used props that caught our attention. However, all too often it can be easy to get dazzled by things that are on the surface of a speech and end up overlooking how a great speech is really built: using words.
The good news for us is that if we want to create a powerful speech, all we have to do is to pick the right words.