Episode 1.3
On this episode we delve into the realm of influencing, in particular fitness influencers. In the wake of a global pandemic, the health and fitness industry has seen a steady increase in consumers, with thanks to the rise of fitness influencers across social media. We examine the origins of social media influencer marketing and dissect how and why the fitness influencer industry has taken off. With so much information, guidance and content online, are fitness influencers helping or hindering people who want to increase their health and fitness?
This episode is presented by Claire and discussed with Megan.
Written and recorded by: Megan and Claire
Hosted on: Anchor
Music by: Anton Vlasov on Pixaby
