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Google is not the first, but it is the foremost Search engine in the world.

However, there are others that cannot be ignored. Digital Marketing today is driven by SEO, we all want to be on the first page of Google, but can we all?

How do Digital Marketing companies achieve this and make the big bucks? What is SEO and how did it become such a big deal?

We invited SEO expert Lekan Akinyemi to discuss why Google and SEO have become synonyms.

We also discuss the difference between 'Search Engine Optimization' and 'Social Media Marketing'.

Listen in and join the conversation, you can leave a voice message at anchor.fm/edigitalafrica/message or everythingdigitalng@gmail.com

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