Description

Matthew Clark is a Media and Technology Executive.

Matthew has spent time at Microsoft, Amazon, MasterClass, and Unity in business development.

Currently, he is also a Business Development Advisor for Venu Sports (a joint venture between Disney, Fox and Warner Bros. Discovery).

Takeaways

• Breaking into big tech in the US.
• What does strategic business development actually mean.
• Negotiating, with a focus on startups interacting with big tech.
• Engaging with platform companies and things to be aware of.
• Startups and founders should avoid negotiating term by term and instead focus on the overall value and strategic alignment of the deal.
• Startups should be thoughtful and careful when engaging with platforms.
• What decision-makers you should speak with at big tech companies to get deals done.
• How TV has changed with streaming.
• How AI makes it cheaper and easier to create good enough quality content, disrupting traditional production methods.
• How to make exclusive content successful.
• The future of media + technology.

Chapters

00:00 Breaking into the Big American Tech Space

04:39 The Intersection of Media and Technology

07:06 Strategic Business Development and Negotiation Tactics

10:53 The Changing Landscape of Content Creation

28:34 The Significance of Exclusive Content and the Platform Shift

46:38 Journey of an Entrepreneur

Keywords

strategic partnerships, business development, media and technology, negotiating deals, platform companies, startups, media industry, product market fit, TV, content creation, AI, exclusive content, platform shift, Amazon, Venu, Venu Sports, Microsoft, Netflix, YouTube