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With TikTok and short-form video, it often feels like we have no choice but to follow trends. It can be SO overwhelming. There's this intense pressure to stay cool, relevant, and "on-trend." But what about being innovative? What about standing out? What about being truly creative? I think it's easy to get lost in trying to go viral, so I wanted to talk about it. The pro's, the con's, and what I think you should do instead.

What do you think? Do you like following trends or do you stray away? Send me an email or leave a comment on our IG page :)

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