Meetings & Conventions Magazine calls Steve Miller the Idea Man for his unconventional, edgy, no-spin approach to marketing and branding. He is the author of eight books, including two bestsellers, his latest being, "Stealing Genius: The Seven Levels of Adaptive Innovation."
Steve’s speaking and consulting clients have ranged from entrepreneurs to Fortune 100 corporations, including Proctor & Gamble, Caterpillar, Boeing, Starbucks, and the prestigious TED Conference. And today, he is here to share insight into how his books have led to millions of dollars in business.
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[08:14] - “When he called me and said, ‘You saved my company,’ that was the moment I realized I can help people — and I can make a living while doing this.”
[12:23] - “The book created so much credibility for me that it was unbelievable.”
[14:15] - “You know, I think if we self-publish this time, we can actually MAKE money off the book. So that’s what we did — the next five books were all self-published.”
[22:21] - “I was already (profiting) and I haven’t yet written word one! And we did that five times.”
[25:01] - “I’m just giving books away to everybody. Because you never know whose hands it will get into.”
[28:09] - “Even when I was a medium-level speaker, I was getting over $5,000 per speech. I don’t care how many books I give away. I will trade $500 (in book printing costs) for $5,000 every day of the week.”
[31:51] - “This stuff all just snowballs… but it all came from a book. … Books are spectacular promotional tools.”
[35:47] - “If you want new, innovative ideas in your business, study aliens — study people who are NOT in your world.”
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Steve has been kind enough to share 2 FREEBIES with Self-Published Success listeners:
1) A PDF copy of his best-selling book, Uncopyable
2) The Stealing Genius checklist
Both are available exclusively to our listeners here: https://www.beuncopyable.com/feldman-free-book
Be sure to follow Steve on Linkedin to gain additional, free insight: linkedin.com/in/steveamiller
