Marium Hosein is on the show! You know her from her super popular Instagram account where she's always ready to dish out everything from recipes, to parenting updates, to glam wedding dispatches, all the way to real life's ins and outs. She brings her mahaul-raising vibes to the show to talk about all of this and more!
Things discussed in this episode:
00:00 Intro
02:07 Where EXACTLY does Marium live
06:17 Growing up all over Pakistan because she was an army kid
10:11 Where is home, and expats romanticizing Pakistan
18:18 Getting serious on social media in late 2019, and then COVID arrives
32:23 Her relationship with the audience, as the audience went from 2500 to 90k
38:23 Realizing the potential trap of chasing audience validation
47:56 How her sponsored work began, and how the Pakistani and International markets differ
57:59 Looking at hiring people, her work split between US & Pakistan
1:02:30 Valuing her own brand, trying balance real life with social media and product development
1:07:05 How do her kids feel about her social media work, and how does that make her feel?
1:10:31 Food talk! What does she like, and Karachi’s food scene - Xanders, Wang Wang, sheermal
1:20:25 Marium has a couple questions about us and the podcast scene
1:28:58 The immense pressure on content creators to have OPINIONS about ISSUES
1:38:15 Jinn story!
1:41:12 Outro
LINKS:
Marium's Instagram: https://www.instagram.com/mariumhosein/
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