You know that feeling when you found coaching?
That sense that you’ve finally discovered your "thing". The work that lights you up so much, it doesn't even feel like work. You know you're a good coach; your trainers and clients have told you so.
But here's the hard truth: being a good coach isn't enough to build a coaching business.
If you want to earn the fees you dreamed of at your coach training, you need to be able to find your own clients. In this episode, Sarah gets real about why great coaching skills alone won't pay the bills and dives into the minefield of marketing.
What You'll Discover in This Episode:
The Expert Trap: Just as a Master Credentialed Coach (MCC) has over 2,500 hours of coaching experience, Sarah is a "Master Credentialed Marketer" with thousands of hours specialising in marketing for qualified coaches. She understands why you don't know whom to trust.
Dodging the "Sleaze": We've all seen them—the slimy promises of "warm leads straight into our diaries" or "six figures in 90 days" that slide into our DMs. At The Coaching Revolution, the approach is different: straightforward, pragmatic, and honed for coaches, with no sleaze or uninvited DMs.
Marketing Can Actually Be... Enjoyable? The process taught is designed to be comfortable, effective, ethical, and authentic. While new things are uncomfortable at first, the goal is to make marketing an enjoyable and creative habit.
The Two Big Roadblocks (and How to Overcome Them): In a recent poll, coaches said the biggest things stopping them from learning to market were cost (48%) and not knowing who to trust (41%).
Is it too expensive? With options now starting from a £99 monthly membership, there are programs to suit all budgets. You may only need to sell four coaching packages to recoup the entire cost of the program.
Who can you trust? The Coaching Revolution is the only provider where all mentors are coaches who have been through the program and are actively and successfully marketing their own businesses right now. The testimonials on the website are all from real people who have been through the process.
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