Andy Mee was formerly European Marketing Director for SEGA Games but that bubble burst and although Andy's career continued to flourish and he established his own companies the pandemic hit him hard and he took solace in drink! The alcoholic type and before he knew it he had in his words "a problem" which actually cost him his marriage. Andy fortunately had a realisation that the booze wasn't doing him any favours so he quit !! Shortly afterwards having gotten fed up with Coca Cola, Water or Orange juice as the options in his local Curry House as the "non alcoholic options" Andy launched his own business - "The Alcohol Free Drinks Company" which offers over 80 alcohol free alternatives from G&T, Whiskey, Pimms and even keg Beer !! Andy ISN'T anti alcohol he "Pro Choice" an is on a mission to STOP sober shamming. His story is incredible.