In this episode of The Hole in the Wall Business Podcast, hosts Bill and James, owners of Hole in the Wall drywall repair, delve into the impact of branding for small businesses, specifically through wraps.
Special guest Andy Lawniczak from Creative Imaging Wraps shares his journey from printing business cards to specializing in vehicle wraps post-COVID, highlighting the process of redesigning the hosts' business logo and branding.
Andy discusses the importance of consistent and professional branding across fleet vehicles, the perception of company size, marketing advantages, and the tangible return on investment vehicle wraps can provide.
The hosts emphasize the role of branded vehicles as moving billboards that offer credibility and visibility, significantly contributing to a business's marketing strategy.
The discussion touches on the franchise expansion of Hole in the Wall drywall repair and how vehicle wrapping plays a crucial part in maintaining brand consistency and keeping the plates spinning.
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