In this episode of brand chats, I'm chatting with educator, copywriter, copy coach and podcast host, Emma McMillan.
Emma believes every small business deserves great copy. In her work as a copy coach, she empowers individuals with the skills, confidence and accountability they need to connect authentically - and consistently - with their audience!
We chat about Emma's brand story as well as tips and tricks for connecting with your audience through words.
• navigating the process of working with a brand strategist
• niching down and owning your uniqueness
• humanising your brand to create stronger connections
• copywriting tips for small business owners
Say hello to Emma and I on socials, and let us know what you thought of the episode!
https://www.instagram.com/darbylyndon/
https://www.instagram.com/emmamcmillancopy/