What is the Buyer Centric Revenue Model? Why should it be the modern B2B Marketing and Sales model? What does it challenge? What are the benefits of adopting it? How can you adopt it? What are the challenges to adopting it and how can you overcome them?
Get started on making the business case for the experiments to prove it and achieve a gradual transition.
Continue the discussion and get help implementing the model in the Buyer Centric Revenue Model community. Join the movement of forward-thinking peers liberating and modernizing B2B Marketing and Sales. Achieve a better growth playbook, a competitive advantage, and more productive and fulfilling careers. Enjoy insights, data, best practices, resources, and jobs. Plus, the live Q&A on Thursdays at 1pm PST, 4pm EST. Head over to BuyerCentricRevenue.com to sign up.
If you want to learn more about the model and these topics, check out my book “The Death of the SDR: And the Birth of the Buyer Centric Revenue Model”. It’s available on Amazon in ebook, paperback, and audiobook.
