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Description

In this episode, you will hear Mark Williams-Cook joined by Dixon Jones, CEO of Links and Majestic Brand Ambassador to discuss:

- Google's approach to NLP and entity identification

- The role of entity-based SEO vs keyword-based SEO

- Creating content briefs based on entities and competitor mapping

- Automated internal linking at scale with Javascript

- How the InLinks platform works

You can get the full transcription and links to resources at https://search.withcandour.co.uk