Description

In this week's episode, Jack Chambers-Ward is joined by Alice Roussel, the Growth Marketing Manager at Pictarine.

Jack & Alice discuss:

• What SEOs can learn from PPC
• Some common misconceptions about the relationship between SEO & PPC
• Should you build landing pages specifically for PPC or SEO or both?
• What the future of PPC may hold

And much more!

Search With Candour is supported by SISTRIX, the SEO’s toolbox. Go to sistrix.com/swc if you want to check out some of their fantastic free tools.

Full show notes and transcript available at search.withcandour.co.uk