Building a connection with clients
- What issues are they facing?
- With whom to they associate? Get in those rooms
- What do they need? Sometimes our customer doesn’t know what they need or what they think they need isn’t what they need.
- Who are their thought leaders/influencers? Listen to who they are listening to and read what they are reading
- What technology are they using? Websites, social media, apps, software
- Talk to their mentors/consultants. Connect with them and build a synergy of helping each other and networking (your network is your net worth)