One of my favorite podcasts to date, Mark Venti from Churchome lays it out. “We’re experimenting…” “We’re following the Holy Spirit, but learning from Silicon Valley…” Mark and Churchome are on a mission to impact people in their homes as much as in their church buildings. After all, churches didn’t have buildings for the first 300 years they existed.
Churchome has received some notoriety, and my blog posts I’ve written on them have become some of the most-read blogs on my site thanks to Google. In the midst of the criticism, Churchome has been highly effective in creating a digital mobile-app strategy for reaching people who would never go into their physical campuses.
Takeaway from this episode? I’ll give you two: 1) Don’t be afraid to experiment. 2) Don’t copy and paste someone else’s strategy.