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This week on the Guidebook Podcast I'm joined by my new friend Will Stevens. Will is a fractional leader and go-to-market specialist, who founded Gain Growth Consulting, a practice that simplifies strategy and develops execution plans for clients. Will also hosts his own podcast called Solopreneur Stories. In my chat with Will we cover a lot of ground, including:


✨ Wills transition from employee to self-employed

✨ Motivations behind his business & startup challenges

✨ Niching and identifying ideal clients

✨Getting over perfectionism and treating a business like an experiment

You can learn more about Will at:

Learn more about Rachel Meltzer and Pop Club on: