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Judging by my kids' toy collections I thought fluorescents were already about as bright as possible. But chemists at Indiana University and the University of Copenhagen have found a way to make the brightest fluorescent materials ever made. Plus: for World Elephant Day, meet Lucy, the elephant-shaped hotel on the Jersey Shore. 

Chemists create the brightest-ever fluorescent materials (Phys.org)

World Elephant Day

Stay Overnight in Lucy, an Elephant-Shaped Hotel on the New Jersey Shore (Untapped Cities)

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