Marketing is the way we bring awareness to what we do and how we can help. It's how people find us. It's also the thing which often worries hypnotherapists the most, particularly if you've never run your own business.
On this episode, Elle Cloke, of We Do Social Media and the Social Media Gym brings her sunny disposition and decade of experience in marketing and social media to uncover the essentials in marketing.
Key takeaways include planning, goals and strategies. It's easy to think we have to be everywhere and just get content out there, but Elle is the queen of strategy and planning.
Do you need to niche and how does that happen?
What to do about negative comments and trolls?
Social media etiquette and getting the tone right
And the takeaway quote "When you understand people you can create good content."
Find Elle online at We Do Social Media and the Social Media Gym
https://wedosocialmedia.co.uk/
https://www.instagram.com/thesocialmediagym/
If you are a hypnotherapist (in training or professional) there is a supportive place to talk business with other hypnotherapists over in my free Facebook Group
