What Is Social Media Engagement? It is the number of shares, likes, and comments. A big following is great, but an engaged audience is better than a big one—quality over quantity. There are certain metrics used to measure social media engagement.
Social Media Marketing: Ultimate User Guide to Facebook, Instagram, YouTube, Blogging, Twitter, LinkedIn, TikTok, Pinterest
https://www.amazon.com/Social-Media-Marketing-Instagram-Pinterest-ebook/dp/B08HQ4HJ62/ref=sr_1_1?crid=3BMAOLYX49SRH&keywords=Social+Media+Marketing%3A+Ultimate+User+Guide+to+Facebook%2C+Instagram%2C+YouTube%2C+Blogging%2C+Twitter%2C+LinkedIn%2C+TikTok%2C+Pinterest+adidas+wilson&qid=1655258786&sprefix=social+media+marketing+ultimate+user+guide+to+facebook%2C+instagram%2C+youtube%2C+blogging%2C+twitter%2C+linkedin%2C+tiktok%2C+pinterest+adidas+wilson%2Caps%2C224&sr=8-1