It's not about what you make—it's about what you keep. If you're a beauty or wellness solopreneur who wants clear profits, this episode with Alicia Austin, CEO of SalonScale, is for you.
Alicia went from solo stylist to salon owner to tech founder. Despite appearing successful, she was frustrated and struggling to make ends meet. That's when she discovered the culprit: a massive amount of money was walking out the door in wasted product.
Why this matters: Most solos chase top-line revenue and ignore bottom-line costs—especially product costs. Alicia explains how using SalonScale software helps solos add $800–$1,200/month by charging accurately for products and reducing waste, so every service actually turns a profit.
In this episode, you'll hear:
The SalonScale origin story—and why beauty needs variable pricing, not flat rates
The shift from revenue obsession to profit clarity
How separating product (parts) from time and skill (labor) transforms your margins overnight
A 4-week rollout that pays for itself in 2–3 days for many solos
How to talk to clients about pricing without debating your worth
Ready for MORE financial education from SalonScale?
SalonScale is a proud sponsor of MONEY SOLO by Qnity, enabling ANYONE to access tons of free financial education at no cost. When you upgrade to MONEY SOLO Premium, you'll unlock even more benefits: LIVE weekly coaching, our digital tracker integrated with Square, and ongoing tools to build a calm, profitable solo business.
CLICK HERE TO JOIN FOR FREE TO ACCESS 50+ FREE FINANCIAL VIDEOS: Join Freemium
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Explore SalonScale: Start a 14-day free trial here.
You can follow Alicia on Instagram at @alicia.salonscale — and get product tips and updates @salonscale
Thanks for listening to SOLO Diaries—see you next time!
