Geo Rutherford is an adjunct lecturer at University of Wisconsin-Milwaukee teaching 2D concepts. In the summers, she is the Art Director at Bue Lakes Fine Arts Camp. She co-chairs the whyyoumatter
non-profit. She also has more than 1.5 million followers on TikTok, her educational content under the name geodesaurus has more than 55 million likes, and more than 380k followers on Instagram. She is here to discuss being an educational content creator, her most popular series: Haunted Hydrology, and how she happened on the creator lifestyle, including unexpected pitfalls and wins.