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Description

In this podcast episode, delve into the world of marketing strategy and leadership with Sandra Palumbo Aldi, the accomplished Chief Marketing Officer at Neota.

With years of experience in the fast-paced landscape of marketing, Sandra shares valuable insights on attracting and nurturing top talent, all while aligning individual career goals with the company's objectives.

She highlights the importance of empowering team members, encouraging ownership, and fostering a culture of personal and professional development.

Sandra also discusses her approach to hiring, emphasizing the balance between industry expertise and the ability to adapt and learn.

Aspiring marketers and those in leadership roles will benefit from her wisdom on crafting effective demand generation strategies and the significance of measurement and experimentation in marketing campaigns.

Tune in to gain a deeper understanding of marketing's role in achieving overall business success.