In this episode, we dive into the world of demand generation with Carolyn Crandall, the Founder of Marticulate and Advisor at Forgepoint Capital.
Carolyn shares her extensive experience and expertise in helping early startups refine their branding and marketing strategies.
Learn how to effectively bring your startup's portfolio to market, communicate your product story to end consumers, and understand the crucial elements of demand generation in today's digital age.
Carolyn emphasizes the importance of AI tools in modern marketing, offers advice for both startups with limited resources and aspiring marketers, and discusses the evolving role of CMOs in driving business growth.
Tune in to gain valuable insights that can propel your marketing efforts and business success forward.